What is a rewarded engagement campaign?

With the recent developments in the change in user interests, our Rewarded Inventory is a unique portfolio where we are able to reward the users to motivate them to download apps and engage in certain actions. This has the added benefit of engaging users, the inventory being more economic, & uplifts the store ranking of the app. We’ve had various success stories with crypto apps where we’ve placed apps in the top charts of the store, with qualified user engagements & account opens.